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Project Profile:
Colorist Mark Todd Osborne Navigates a Child's Fantasy
And the Reality of a Racing Audi TT with DaVinci Resolve Studio in National Ad Campaign
Colorist Mark Todd Osborne Navigates a Child's Fantasy
"Audi TT: Reality? Check." The recent national ad campaign for the Audi TT from MediaCom, the agency behind the concept, features the iconic sports car racing through rugged terrain and busy cities alike. The spot enters the mind of a child, and as he races his toy car around a track and imagines a full-throttle adventure of challenging terrain and jaw-dropping stunts, the Audi TT achieves it in real life. Mirroring the boy's movements, the spot cuts to real life shots of the Audi TT racing on the edges of cliffs, through dense forests of tall pines, around jagged boulders and hairpin turns, as well as through the nighttime streets of San Francisco, weaving through trollies, traffic and tractor trailers. Read More

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New Release:
Mettle's Skybox VR Transitions
Mettle's Skybox VR Transitions
Pioneering 360/VR developer Mettle will debut Skybox 360/VR Transitions for Adobe® Premiere® Pro CC, a key component of Adobe Creative Cloud® at NAB 2016. The new plug-in package delivers transitions designed specifically for editing cinematic 360 content, a first for the industry. Read More
Project Profile:
Parachute Creates a Legendary Ballgame in an Empty Stadium for Chrysler with Blackmagic Fusion Studio
Parachute Creates a Legendary Ballgame in an Empty Stadium for Chrysler with Blackmagic Fusion Studio
When Miguel Cabrera swings the bat, there's usually a stadium full of screaming fans around him. However, for Chrysler's "Miggy at the Bat" commercial, the stands were empty. The commercial celebrating the 2015 Chrysler 200 centered on Cabrera in an updated "Casey at the Bat" tale and featured the legendary showdown between batter and pitcher. In reality, Cabrera and the pitcher were worlds apart, in Detroit and Los Angeles, surrounded by green screens and needed NYC's Parachute to create the scenery and game around the players. The Parachute team, led by founder Sam O'Hare, created the spot by building a stadium and providing the setting for the infamous strike out (and later, added comeback.) Using different software for various components to build the stadium, Parachute relied on Blackmagic Design's advanced visual effects (VFX) and motion graphics solution, Fusion Studio, to bring everything together. Read More
Feature:
Poser 11 & Poser Pro 11
Poser 11 & Poser Pro 11
Smith Micro's Poser Pro has been a powerful character 3D animation tool for both professionals and hobbyists. Its toolset is easy enough to get started with, yet deep enough to allow professionals to get the nuanced performances that they want for animation and illustration work. The creative enhancements and workflow tools make both Poser 11 and Poser Pro 11 a fantastic update to Smith Micro's accessible character animation software. Read More
Feature:
Red Giant Trapcode Suite of Tools
Red Giant Trapcode Suite of Tools
Trapcode's design and animation tools have been an indispensable part of the motion graphics and compositor's tool set for years now. Trapcode Suite offers updates to some of the tools that you may already have in your arsenal, and boasts a brand new plugin that brings opportunity to create new 3D visuals. Read More
Featured News:
ASSIMILATE's SCRATCH 8.4 Sets the Pace for Advanced Real-time Features, Workflow, & Ecosystem at a Price Everyone Can Afford
ASSIMILATE's SCRATCH 8.4 Sets the Pace for Advanced Real-time Features, Workflow, & Ecosystem at a Price Everyone Can Afford
ASSIMILATE today announced its new SCRATCH 8.4, the latest version of its advanced, real-time post-production tools and workflow. "Leading the industry in offering the latest advancements in digital cinema technology is the cornerstone of what we do. Assimilate is all about developing real-time tools and a workflow that DITs, post-production artists and all filmmakers need to be creative, productive, and competitive," said Jeff Edson, CEO at Assimilate. "With SCRATCH 8.4, users get an abundance of advanced features that enable them to excel at what they do, and at a price everyone can afford. And with a host of SCRATCH industry partners, they can build an extensive and integrated SCRATCH ecosystem that gives an even greater boost to their productivity." Read More

iPi Motion Capture brings history to life
History buffs who have wondered about witnessing great moments in time are one step closer thanks to Toronto-based mobile content developer AWE , t Read More
 
iOgrapher before Holidays
It's this time of year that we usually start to think about what to get each other for a holiday gift. This year, with all of the different siz Read More
 
Trapcode Suite 13 Powerhouse includes new Trapcod...
Out now: Trapcode Suite 13, an upgrade to the industrys most essential tools for creating motion graphics and visual effects in Adobe After Effects. Read More
 
Autodesk Subscriptions & Mac OS
This is great news for the ebb and flow of work that moves through a studio. Autodesk is offering subscription models for Flame software. Moreover Read More
 
El Capitan if you dare... Digital Anarchy updates
Digital Anarchy has updated their plugins for the intrepid who have decided to upgrade to El Capitan in production. (yecch) Check out the DIGITAL Read More
 

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Adobe Unveils Breakthroughs in Video and Film Production Adobe Unveils Breakthroughs in Video and Film Production - New Announcements ahead of NABShow
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Rivalry on the Ice Rivalry on the Ice - Grading VFX Heavy Spots with Boston's Finish Post For Epix's 'Road To The Winter Classic'
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Cineversity VR Plugin Cineversity VR Plugin - A new VR solution from MAXON's CINEVERSITY
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